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Halfar Cool Bag Family 18L Polyester L-merch cool bag 22L made from recycled material L-merch felt cool bag for 6 bottles Halfar Cool Basket with zip and inner section

Cool bags

Insulated transport for summer parties, catering rollouts and give-away campaigns with tangible benefits

31 Cool bag models for adults from five brands, with capacities from 2 to 25 litres, insulated aluminium- or EPE-foam inner walls and cooling times of four to six hours. From the lunch bag for the bakery giveaway campaign, through the wine-bottle carrier for specialist retail, to the 25-litre family bag for the company summer party.

Explore the range
31
Cool bag models
5
Brands in the range
2–25 L
Volume range
4 - 6 h
Cooling time expectation

When temperature becomes an advertising medium

Hardly any promotional item gets as much real everyday use as the insulated cool bag: transporting drinks to the company summer party, the wine customer campaign at the wine retailer, the bakery's cake give-away for the 100th-anniversary celebration, the sandwich bag for the primary-school sponsored run. Unlike the ballpoint pen or the notepad, which disappear into the desk after two weeks, the cool bag is carried visibly for years at the barbecue, in the boot and at the swimming lake — each time with the printed company or brand logo. Technically, the insulation determines the advertising value: aluminium-laminated inner lining lasts four to five hours; EPE-foam insulation with leak-proof seams manages six hours or more. Volumes between 5 and 8 litres are in the snack-bag range (lunch, two to three drinks cans), 12 to 18 litres are the standard for family outings, and from 22 litres upwards the bag becomes a weekend supply container for four to six people. We show you here which cool bag works for which B2B campaign, which materials and insulation types make sense, and how a few filters get you to the right model.

View all Cool bags
L-merch felt cool bag for 6 bottles as a high-quality wine trade gift with everyday continued use by the customer

What you can do with our Cool bags

From band merch to corporate identity – the right model is the basis for a thousand ideas.

Company summer party & beverage transport

Employees meet at the swimming lake for the annual summer party: the HF2211 Family 18L is packed with 12 bottles of water and cool packs, the padded shoulder strap relieves the 500-metre walk from the car park. Reflective inner lining keeps the drinks cooled for five hours, the company logo on both sides is visible throughout the afternoon.

Bakery give-away & customer campaign

The traditional bakery celebrates 100 years and packs 500 mini cool bags NT3656 for the customer campaign with a butter roll, a piece of cake and a 0.3-litre bottle of organic lemonade. 2 litre volume, aluminium lining, printed bakery logo - the give-away becomes a snack bag for weeks and carries the logo into the family.

Wine trade customer campaign & delicatessen

The specialist wine trade sends its A-customers three selected bottles for their anniversary in the NT0667 felt cool bag basket - the felt look and the 6-bottle layout appear high-quality immediately. The customer continues to use the bag for restaurant visits with their own wine or as a wine presentation at home; the specialist trade's logo remains visible for years.

Catering rollout & hot food transport

The catering provider transports hot dishes to the on-site company celebration: the NT0045 with 22 litres of EPE foam insulation keeps the soup warm for six hours, the parallel cold dish is transported in the HF8030 Softbasket. Both bags carry the catering logo and are perceived by the customer as professional equipment - an important trust factor with new customers.

Tradesperson onboarding & construction-site meal break

The construction company packs every new apprentice a welcome set: the NT810 lunch cool bag with 17.2 litres and an outer compartment for cutlery is the central component alongside safety shoes and a company polo shirt. The bag goes to the building site every day, and the company logo is present at every break-time meal.

Roadshow kitting & trade fair giveaway

The car dealership brings 200 BG960 sublimation lunch bags each to the roadshow through five cities - full-surface photo print with the new model on both sides. The microfibrei look stands out from the standard polyesteri give-aways, prospects use the bag as a workshop cool-box substitute and visibly carry the model motif in their surroundings for months.

What the cool bag properties really mean

So that you can make a well-founded decision: here we explain the five most important product features of cool bags in detail – with their significance, sensible applications and concrete buying tips.

Volume (litres)

The interior capacity of the bag

Determines how many drinks, snacks or dishes you can keep cool. Rule of thumb: 2 litres are enough for a lunch, 5-8 litres for snack outings with three to four people, 12-18 litres for the family Sunday trip, from 22 litres for company summer parties and catering transport.

Mini lunch 2–5 litresSnack bag 6-12 litresFamily format 13-20 litresLarge format 22–25 litres

Insulation build-up

Aluminium lamination or EPE foam

Determines the actual cooling time and temperature stability. Aluminium-laminated polyesteri (standard insulation) holds for four to five hours with sufficient cool packs, EPE foam insulation (premium) manages six hours and more, additionally with better temperature stability under direct sunlight.

Aluminium-laminated (standard)EPE foam insulation (premium)Double insulation (aluminium plus foam)Reflective inner lining

Material & sustainability

Polyester, rPET or felt

Determines look, feel and environmental footprint. 100% polyesteri (300-600D) is the robust B2B standard, rPETi recycled polyester offers the same robustness with a better environmental footprint and story value, and recycled PES felt plays in the premium look segment for wine merchants and organic shops.

100% polyester 300-600DrPET recycled PolyesterRecycled PES feltPolypropylene (light)

Carrying style & handle design

Shoulder strap, backpack or basket

Determines everyday usability and audience Fit. A shoulder strap is the standard for 6-18 litre capacities and mixed uses; a rucksack carry relieves the back at 15+ litres and over long distances; a basket carry with two handles is the classic picnic format for the outing.

Adjustable shoulder strapRucksack double carryBasket shape with two handlesTwo-handle combo with shoulder option

Additional compartments & features

External pocket, mesh side pockets, volume extension

Determines everyday usability beyond the pure cooling function. Outer compartment for accessories (napkin, cutlery, cool pack), meshi side pockets for drink bottles, two-chamber layout to separate drinks and food, and volume expansion via zip for flexible loading.

External pocket with zipMesh side pocketsTwo-compartment layoutVolume expansion via zip

Six ways to the right cool bag

Whether summer party, wine trade or catering rollout – here are the curated combinations of volume, insulation and brand that work in everyday B2B use.

Company summer party & family outing

A cool bag for 4-6 people and a whole afternoon by the lake or in the park

Family format 13-20 litres with reflective lining and padded shoulder strap - the standard choice for company summer parties, club barbecues and family outings over four to six hours of use.

Recommended filters
Volume 13 – 20 litres Brand Halfar Insulation Aluminium-laminated plus reflective Carrying format Padded shoulder strap
Apply these filters now

Give-away in a large run

A mini cool bag give-away that remains calculable in the scatter-article price range

Compact 2-5-litre models with aluminium lamination and a simple carry strap — the standard choice for bakery customer campaigns, school sponsorship, nursery welcome packs and employee-onboarding sets in large runs.

Recommended filters
Volume 2 – 5 litres Brand L-merch, BagBase Insulation Aluminium-laminated standard Carrying format Simple carrying strap
Apply these filters now

Wine trade & delicatessen gift

A high-quality wine or delicatessen gift with everyday continued use by the customer

Felt outside or basket shape with 6-bottle layout - the setting in which the recipient continues to use the bag as a wine presentation at home and visibly carries the specialist trade logo for years.

Recommended filters
Material PES felt or premium polyester Brand L-merch, Halfar Volume 6-bottle up to 14 litres Carrying format Basket with two handles
Apply these filters now

Sustainable green corporate campaign

A cool bag made from rPET recycling for organic shops, CSR rollouts and sustainability-conscious brands

rPET recycled Polyester or felt from recycled PES fibres - identical robustness to virgin Polyester but with visible sustainability statement and matching communication for green corporate target groups.

Recommended filters
Material rPET or recycled felt Brand Stamina, L-merch Volume 5 - 22 litres Sustainability Recycling content stated
Apply these filters now

Tradespeople & construction-site meal break

A robust snack cool bag with outer pocket for daily building site use

Snack format with outer pocket for cutlery and napkin, robust 600D Polyester and sturdy handle - the daily work kit for tradesperson onboarding sets and field service campaigns with high demand.

Recommended filters
Volume 10 – 18 litres Brand L-merch, Quadra, Halfar Features External pocket with zip Material Robust 300-600D polyester
Apply these filters now

Catering rollout & bulk transport

A 22-litre cool bag with EPE foam insulation for professional catering transport

Large format from 22 litres with EPE-foam insulation, sturdy base construction and robust carrying system — the professional kit for catering providers, roadshow rollouts and mobile catering deployment.

Recommended filters
Volume 22 – 25 litres Brand L-merch, Halfar, Stamina Insulation EPE foam premium Carrying format Reinforced base plus shoulder strap
Apply these filters now

The most important cool bag brands

Five manufacturers cover the complete cool bag range - from the German B2B specialist via the European volume provider to the Spanish sustainability focus. Here is what each brand stands for.

L-merch

11
EUROPEAN VOLUME PROVIDER

Europe-wide distributed B2B brand with the widest cool bag portfolio - from the 2-litre Innsbruck mini to the 22-litre recycling large cool bag. Particularly strong in the felt segment with wine trade presentation formats and in rPET recycling for green corporate campaigns. Consistently calculable costs on large runs.

Wide volume range 2-22 litresFelt range for the wine traderPET recycled modelsCalculable B2B pricing
To the brand page of L-merch

Halfar

11
GERMAN B2B SPECIALIST

Bielefeld manufacturer with the most functionally thought-through cool bag range in the German-speaking B2B market. Particularly strong on lunch and sports models with a sophisticated compartment layout, and on soft basket formats with volume expansion. German-language product documentation and stable resupply capability over years.

Snack and sports cool bagsSoft basket with volume expansionGerman-language documentationReliable restock availability
To the brand page of Halfar
BRITISH STREETWEAR DESIGN

British promotional brand with a design-led streetwear approach to the cool bag segment. Particularly strong on recycled models with a fashion look and the unique sublimation microfibre lunch bag for full-surface photo prints – the only choice for marketing campaigns with demanding motif design.

Sublimation printabilityRecycled materialsStreetwear fashion lookChildren's model in the range
To the brand page of BagBase
SPANISH SUSTAINABILITY FOCUS

Spanish B2B manufacturer with a clear sustainability profile - all models from rPET recycled Polyester or recycled materials. Particularly strong in the medium to large volume range with clean workmanship and coherent CSR communication for green corporate campaigns.

rPET recycling focusClean sustainability profileMedium to large volumeCSR-suitable communication
To the brand page of Stamina

Quadra

1
BRITISH BUSINESS

British business bag brand with a robust 600D polyester cool bag in its range – the pragmatic business look for corporate kit and tradesperson onboarding sets where robustness takes priority over design ambition.

Robust 600D polyesterBusiness lookSuitability for the tradesCorporate kit
To the brand page of Quadra

Unisex concept for every target group

With 31 unisexi models, cool bags are consistently cut gender-neutral – one cool bag suits all users and application scenarios, regardless of wearer and target group.

Unisex

31 Models

A cool bag for every target group

All 31 Cool bag models are designed unisexi and work equally well for men, women and in the team. Capacities from 2 to 25 litres cover every B2B application, from the mini-lunch giveaway to the large catering transport.

  • 31 unisex models from five brands
  • Volume 2 to 25 litres for every application
  • Top: L-merch, Halfar, BagBase, Stamina, Quadra
Children's cool bags are not listed separately — small adult cool bags (5-8L) are suitable as a nursery/school lunch-box bag; for special orders, please contact us directly.

Which fabric, which cut?

Not every material and not every cut suits every project. Here you will find the right combination.

100% polyester 300-600D

The B2B standard

With 14 models (plus 8 further polyesteri variants), the dominant material combination in the cool bag range. Robust polyester in 300 to 600 denieri is print-friendly, colourfast and consistently available across reorders. The safe choice for 80% of all giveaway, merch and corporate applications, combined with aluminium lamination or EPE foam insulation on the inside.

rPET recycled Polyester

Sustainable alternative

3 models with certified rPETi content from recycled PET bottles – above all in the Stamina range and in selected L-merch and BagBase models. Identical robustness and colour stability to virgin polyesteri, but with a visibly better environmental footprint. Standard choice for green corporate campaigns, organic shop giveaways and CSR roll-outs with clear sustainability messaging.

Recycled PES felt

Premium look for delicatessen

Recycled polyesteri felt as outer material for selected wine trade and delicatessen models. Looks immediately high-quality, dampens shocks and works particularly well as a wine or gift setting – the customer continues to use the bag as a decorative or presentation element at home and the specialist retailer's logo remains visible for years.

Polypropylene & special materials

Light and robust

2 models made of 100% polypropylene – significantly lighter than polyesteri, with similar robustness and good printability using sublimation. Alongside these, special materials such as microfibrei (BagBase BG960 for full-surface sublimation print) and nyloni for premium business applications. Niche materials for specific campaign requirements.

Mini lunch 2-5 litres

Snack bag 6-12 litres

Family format 13-20 litres

Large format 22-25 litres

Taking responsibility

Organic Cotton, Fairtrade, recycled materials: sustainability is our standard.

3
Models

from rPETi recycled Polyesteri - especially in the Stamina range for green corporate campaigns

1
PES felt

Model made from recycled polyesteri felt – the premium wine trade gift with a high-quality look

22
Polyester

Models made from robust polyesteri (300-600D) with long service life and active continued use over years

5 - 25 L
Volume

Volume range from giveaway item to professional catering transport for every campaign size

All about Cool bags

The actual cooling time depends on three factors: insulation build-up, cool pack configuration and outside temperature. Standard aluminium-laminated models hold four to five hours with two medium-sized cool packs and outside temperatures up to 25 degrees. EPE foam insulation with reflective lining manages six hours and more, even in sunlight. Important: pre-cool the bag before fillingi in the fridge or with cool packs, then the contents stay cold noticeably longer. At outside temperatures above 30 degrees you should plan for at least two to three cool packs and keep the bag in the shade.

For the classic mass-promotional give-away (bakery, nursery, school sponsorship), 2 to 5 litres in mini-lunch format are ideal — a sandwich, snack and a small drinks bottle fit inside and the price remains calculable. For wine-trade customer campaigns and the specialist-trade gift, 6 to 8 litres is the wine-bottle format — two to three bottles including a cool pack. For the family Sunday outing and team trips, 13 to 18 litres is the right size. From 22 litres upwards, the professional catering-transport and company summer-party applications for four to six people begin.

The aluminium-laminated lining (the standard) reflects heat and is entirely sufficient for short to medium cooling times of four to five hours - the pragmatic B2B option for giveaways and merch items. EPE-foam insulation (the premium build) has a physically thicker wall and buffers heat pickup over six hours and more, and additionally stabilises the internal temperature under direct sunlight. For catering roll-outs, hot-food transport and premium customer campaigns, EPE foam is the right choice; for standard promotional items, aluminium lamination is enough.

All Cool bags in our range are fundamentally decoratable - standard processes are transfer printi (small runs from 25 units, ideal for colour logos), screen print (medium to large runs with simple colour designs) and embroidery (particularly effective on felt-containing models and premium applications). Sublimation printingi only works on models specifically designed for it, such as the BagBase BG960 microfibrei lunch bag - the result is a full-surface photo print. Please supply the print file as a vector, preferably in a spot colour for clean results.

Cool bags are splash-proof as standard, but not guaranteed watertighti – melted ice or spilled drinks can seep through the seams during long standing times. If you need leak-proof applications (ice transport in specialist retail, permanent use of cool packs in catering), choose models with PU-coated polyesteri inner lining and sealed seamsi – or additionally use gel cool packs instead of pure ice, because these do not leak when thawed.

Five brands cover 100% of our cool bag range: L-merch (11 models) and Halfar (11 models) share the top position. Halfar is the German B2B specialist from Bielefeld with particularly well-thought-out snack and sports models, L-merch is the European volume provider with a wide felt and recycling range. BagBase (4 models) brings British streetwear design for sublimation and microfibrei prints, Stamina (3 models) is the Spanish sustainability specialist with rPETi focus, Quadra (1 model) rounds off with robust 600D polyesteri business appearance.

Cool bags must never go in the washing machine – the aluminium lamination and the EPE foam lose their insulating effect. Clean the inner lining damp with a mild washing-up liquid, allow the bag to dry completely open (at least 24 hours) and store it open between uses – closed and damp, mould quickly builds up in the inner lining. In the event of spilled liquids, rinse immediately with warm water and air-dry. With good care, a high-quality cool bag will last five years or more in active use.

We carry the BagBase BG362 Kids Adventure cool bag as a dedicated Kids variant - compact volume, colourful graphics and child-friendly closures. For further Kids applications we recommend the small 2-5 litre models from the adult range (NT3656 Innsbruck, BG288 BagBase Mini) - these are excellently suited as nursery lunchbox bag, school snack or sports club drinks set. For special children's programmes (holiday camp, nursery welcome pack) contact us directly, we will then check the appropriate Sizes and printability for your target group.

Ready for your Cool bag?

Filter the cool bag range by volume, brand, material and insulation - or have our team put together a sample set with three sizes and three insulation variants.

To the cool bag range

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