Plush toys

Grundsätzlich sind die Stofftiere in unserem Sortiment als Werbe- und Dekorationsartikel eingestuft. Viele Modelle tragen dennoch eine CE-Kennzeichnungⁱ nach EN 71 und sind damit als Kinderspielzeug freigegeben – die Angabe finden Sie im jeweiligen Produkt-Detail. Für Kinder unter drei Jahren gelten strengere Anforderungen an Kleinteile, Augen-Ösen und Nase-Applikationen. Wenn Sie Stofftiere gezielt als Willkommensgeschenk in der Kinderklinik, für Kita-Aktionen oder für den Sanitäts- und Rettungsdienst bei kleinen Patienten einsetzen wollen, prüfen Sie bitte zwingend die Altersfreigabe im Produkt-Detail. Bei speziellen Anforderungen aus Kita, Schule oder Klinik sprechen Sie uns direkt an – wir prüfen die Konformität und liefern passende Zertifikate.

For trade shows with high visitor numbers and a tight budget per contact, we recommend mini formats of 15 to 20 cm – palm-sized comforts that fit into every trade show bag. The standard promotional item is 20 to 25 cm and is the sweet spot for nursery campaigns, ambulance service welcome bags and health insurance giveaways. For children's hospital first contacts and bank kids' programmes, 30 to 35 cm feels more upmarket and is perceived as a real gift. Raffles, top prizes and sponsorship handovers with a photo moment need cuddly formats from 40 to 60 cm upwards – the size that stays visible in the handover photo and is remembered for a long time. Basic rule: the more personal the occasion, the larger the animal.

Printing or embroidering directly on the plush is difficult due to the fibre structure and rarely comes out clean - therefore most promotional plush toys wear a small T-shirt, a neckerchief or a cape that is personalised. The standard position is the front of the T-shirt or the neckerchief with textile transfer, digital print or embroidery. For standard volumes from 100 units, T-shirt print is the cheapest variant and delivers the highest visibility. For premium occasions such as sponsorship handovers we recommend an embroidered neckerchief - looks more premium and lasts longer. For small runs under 50 units, a tag or label on the ear is the most flexible variant without high setup costs. For special models such as club mascots, from higher volumes colour-individual productions are also possible.

Yes – for two reasons. First, the sustainability story can be communicated directly at the product: the RecycelBär made from 100 per cent PET bottles makes recycling tangible and also works for children as an educational occasion. Second, CSR-oriented corporate customers and climate initiatives now expect sustainability evidence with the giveaway without you having to point it out. The surcharge versus standard polyesterⁱ models is usually one to two euros per unit and pays for itself through brand positioning. The Recycel series in the range includes several animals and shapes – bear, hare, elephant, elk, octopus and star – and is thus also suitable for nursery collections with a sustainability angle. For complete ecological positioning, combine with suitable packaging material without plastic film.

All promotional plush toys in our range tolerate machine wash at 30 degrees on the gentle cycle - higher temperatures cause the plush to felt and lose its shape retention. Skip fabric softener, because it glues the fibres together and permanently destroys the soft feel. For cleaning we recommend a laundry bag so that the seams on ears, eyes and extremities remain protected. After washing, let the animal dry flat on a towel and regularly pull it back into shape so that the fillingⁱ distributes evenly. No tumble dryer - the high temperature damages the polyesterⁱ fibres and can loosen glued eye eyelets. For clinic hygiene standards on children's welcome gifts, we recommend models with an explicit 30-degree wash certificate.

The teddy is the motif with the highest trust effect and works across age groups - the safe choice for children's clinics, health insurers and bank kids programmes when no specific occasion narrative is needed. Wild animals such as elephant, tiger and giraffe work as a coordinated series for nursery collections and zoo merch, because kids swap among themselves and want to collect all the animals. Dragons and unicorns appeal to younger kids with high fantasy charge and are in current nursery trends - ideal for kids book publishers and themed campaigns. Seasonal motifs such as polar bear, penguin, moose or snowman charge Christmas campaigns for corporate customers with kids emotionally and additionally function as decorative object. For sports club mascots we recommend a motif that matches the club logo - eagle, lion or wolf - and from higher volumes bespoke custom productions.

Schmoozies are small plush figures with a non-slip microfibreⁱ underside that cleans smartphone displays, tablet screens and eyeglass lenses. The practical added benefit turns the giveaway into an everyday desk object with significantly higher retention value than a purely decorative promotional item. The range includes numerous motifs from the classic unicorn and monsters to fruit and drink figures, right through to the Evergreenies collection with plant motifs such as monstera, aloe vera and cactus. Ideal for tech trade fairs, IT clients, optician merch and all office-adjacent target groups where screen cleaning is part of everyday life. Personalisation usually takes place via a hangtag or label on the motif; textile transfer is rarely sensible due to the small surface area.

Yes – for a first order or for campaigns with high emotional impact such as children's hospital welcome gifts, a sample set with three to five formats and animal types is worthwhile. The feel and cuddly effect of a plush item can only be judged to a limited extent on screen – an actual sample in the hand quickly makes clear the difference between 'like it' and 'fits the target group'. On request, we put together a sample set with suitable sizes and animals for you, so you can decide internally and run the recipient test before placing the main order. For special nursery, school or clinic enquiries, a sample lead timeⁱ is worthwhile anyway to check CE conformity and age approval for your specific application.