Stick umbrellas
The large business umbrella - representative in the hotel foyer, high-quality as customer give-away, sturdy in wind
44 walking umbrella models from 2 established manufacturers (FARE and L-merch), diameter 100 to 130 cm, with automatic opening, windproofi construction and generous canopy as advertising space for hotels, car dealerships, insurers and trade fair appearances.
Explore the rangeThe umbrella that makes the first impression
The walking umbrella is not a substitute for the pocket umbrella but a deliberate category for situations in which size and quality count. In the hotel foyer it stands ready as guest umbrella, at the car dealership it is presented as a welcome gift, in the law firm reception it accompanies the client dry to the car, at the trade fair stand it lies stacked for cold acquisition. 44 models in our range cover the full breadth - from the price-conscious basic walking umbrella with plastic handle to the windproof-reinforced automatic model with fibreglass ribs and wooden handle. FARE supplies the largest part of the selection with 29 models: the German umbrella specialist from Remscheid that has served the B2B promotional item market for decades and is known for its windproofi handling. L-merch complements with 15 European-made models the variety of handle variants - from crook through wooden crutch to foam rubber golf grip. What connects all models: a generous canopy of 100 to 130 cm diameter that keeps two adult people comfortably dry, and the classic 8- to 16-panel division as advertising area for your logo or slogan. Automatic push-button opening is standard on most models - important for the guest umbrella situation in the foyer, where the umbrella must be opened one-handed while the other hand holds the door or the briefcase.
View all Stick umbrellas
6 Stick umbrellas you should know
Handpicked highlights from our assortment – for different requirements and budgets.
Bestseller
FARE AC walking umbrella Colorline with automatic function
The classic for give-away orders: automatic opening via push-button, 8-panel canopy with generous advertising area for the corporate logo, in several colour variants for CI-consistent corporate appearances. The reference walking umbrella for car dealership handovers and insurance give-aways.
Windproofi reference
FARE AC walking umbrella with automatic opening and windproof
Combines auto-open comfort with a windproof-reinforced rib system – in storm gusts, the ribs flip upwards in a controlled manner and spring back without breaking. The standard choice for coastal hotels, exposed reception situations and all locations where an ordinary umbrella would be ready for the bin after the first storm.
Business classic
FARE AC wooden walking umbrella with automatic opening
The business classic with wooden handle - conveys quality and corporate seriousness, as the recipient knows it from the English umbrella shop. Automatic opening for one-handed use, wooden crook or crutch handle depending on model variant. First choice for law firms, tax advisers, consulting firms and boutique hotels.
Sustainability story
FARE ÖkoBrella AC walking umbrella Pale Green
The canopy is made from recycled PET, partly from salvaged ocean plastic - the story-friendly choice for ESG communication, eco-hotels and sustainable brands. Visually and functionally identical to standard, with a credible sustainability origin that can be used believably in reporting and customer communication.
Golf reference
L-merch Automatic Golf Umbrella Subway with Foam Rubber Grip
The golf umbrella in the range: generous canopy with room for two people plus bag, foam rubber handle for secure grip even with wet hands, automatic opening. First choice for golf clubs, tournament sponsoring, sports clubs and all outdoor events where size and sporting character should come together.
Corporate double colour
FARE Doubleface walking umbrella with automatic opening
Doubleface canopy with two differently coloured fabric sides - the second corporate colour shows on the inside when folded shut. Creates a strong visual effect for reception situations and foyer appearances and allows CI-compliant inner colour deviating from the standard outer design. The design statement umbrella for representative corporate applications.
What you can do with our Stick umbrellas
From band merch to corporate identity – the right model is the basis for a thousand ideas.
Hotel guest umbrella in the foyer
The classic walking umbrella application: a stock of 20 to 40 midsize umbrellas in corporate colour stands ready in the foyer umbrella stand. Guests take an umbrella when leaving the house in rain and return it on coming back. The FA4744 in 120 cm with automatic opening is the established choice - large enough for two people, high-quality enough for the foyer appearance.
Corporate reception with logo
For law firms, tax advisers and consulting firms: the FA3310 with wooden handle and discreetly embroidered or printed law firm logo on two panels. Not give-away but stock umbrella for reception situations and VIP meetings. The premium feel of the wooden handle communicates professional standard without appearing obtrusive.
Car dealership handover gift
The new car customer is handed the corporate walking umbrella at the handover appointment - an established element of many car dealerships. The FA1084 at 105 cm with brand logo on the canopy is the logistically convenient standard size that customers take home and use in rain in everyday life - repeated corporate visibility over years.
Windproof for coastal hotels
At North Sea and Baltic Sea hotels as well as in exposed Alpine locations, windproofi construction is mandatory: the FA1104 with double ribi joints withstands storm gusts, folds inside out in a controlled way and springs back. Calculate a 20 to 30 per cent surcharge over standard - the investment pays off with the first autumn storm that would otherwise have shredded your give-away batch.
Golf tournament sponsoring
For golf clubs, tournament sponsoring and sports clubs: the SC35 Subway golf umbrella with foam rubber handle, 130 cm diameter, room for player plus caddy plus bag. The handle has anti-slip grip even with wet hands. As sponsoring umbrella with logo on 8 panels it is more visible in the tournament field than any advertising banner on the green.
Estate agent gift
Estate agents and brokers use stick umbrellas as a gift for closing clients and as a giveaway at property viewings. The SC30 Tango with wooden round hook handle immediately looks like a high-quality classic model from an English umbrella shop and matches the broker's presentation for villa and terraced-house clientele. Alternatively the FA1084 with auto-open for broader target groups.
What the stick umbrella features really mean
So that you can decide with a solid basis: here we explain the five most important product characteristics of walking umbrellas in detail - with meaning, sensible applications and specific buying tips for hotels, corporate give-aways and trade fair handouts.
Diameter & size
How much area the umbrella spans
The diameter of the opened canopy determines how many people stay dry simultaneously and how much advertising area the logo gets. Standard walking umbrellas sit at 100 to 105 cm - perfect for one person with a briefcase. From 120 cm we speak of midsize and guest format, from 130 cm the golf umbrella with room for two adults plus luggage.
Automatic opening
The push-button for one-handed opening
With automatic opening, the umbrella is unfolded abruptly at the push of a button on the handle - the spring in the shaft releases, the frame springs into end position. The practical advantage in business daily use: one-hand opening while the other hand holds the door, the briefcase or the car keys. Almost all models in the range (SC and FA series with AC marking) have this automatic.
Windproof construction
Why the ribs do not break
A normal walking umbrella inverts upward at wind force 6 and breaks the rib holders in the process. Windproofi constructions solve this with a double joint per rib: in gusts the ribs invert upward in a controlled way, relieve the pressure and then spring back to the starting position. Essential for coastal hotels, open car parks and exposed reception situations - a broken corporate umbrella is the most expensive advertising carrier.
Canopy & segments
The fabric that carries your logo
Die Bespannung besteht aus 8 oder 16 Segmenten – dreieckig zulaufende Stoffbahnen, die im Zentrum am Schaft und außen an den Streben befestigt sind. 8 Segmente sind der Standard und bieten je Segment die größte zusammenhängende Fläche für großformatige Logos. 16 Segmente wirken feiner und eleganter, sind aber für großflächige Prints ungünstiger. Standardmaterial ist 190T Polyesteri (dicht, wasserdichti, günstig), edler wirken 210T Pongeei oder Baumwoll-Look-Gewebe.
Handle & material choice
What lies in the hand
The handle shapes the feel and character of the umbrella more than any other component. Wooden handles (crook or crutch) convey business classic and quality, are the right choice for hospitality, law firms and property reception. Plastic handles are the cheap give-away standard - functional, but without a statement. Foam rubber handles (typical golf umbrella) offer the best grip with wet hands and are established in the sporting context. Aluminium handles are rare but lightweight and modern.
Four routes to the right stick umbrella
Whether hotel foyer, car dealer give-away, golf sponsorship or corporate law firm – here are the curated combinations of brand, Size, windproofi and handle that work in B2B everyday use.
Hotel guest umbrella in the foyer
Midsize format 115 to 125 cm offers room for two guests on the way to the taxi. Automatic is mandatory because the guest often only has one hand free. Canopy in a subtle Colour (black, navy) with a discreet hotel logo on one segment. FARE supplies the established models here.
Car dealership handover gift
Standard format 100 to 105 cm is the logistically pleasant giveaway size. Automatic opening for that aha moment on first opening. 8-segment canopy in a brand colour with a large-format corporate logo. A plastic handle or simple wooden version is sufficient - the high-quality impression comes from the size and canopy.
Corporate practice with wooden handle
The wooden handle conveys business classic and seriousness. Standard format 105 cm is enough because the corporate umbrella isn't intended as a family guest umbrella. Understated canopy in anthracite or navy with embroidered or discreetly printed law firm logo. Auto-open not mandatory, but value-enhancing.
Golf tournament sponsoring
Golf umbrella format 125 to 130 cm for course use with bag and caddy. Foam rubber handle for anti-slip with wet hands. Windproof construction because autumn tournaments bring gusts. Canopy with sponsor logo on all 8 segments for maximum visibility in the tournament field.
The two walking umbrella manufacturers in the range
44 walking umbrellas are spread across two established B2B manufacturers - FARE as the German market leader with the widest selection, L-merch as the European specialist with diverse handle variants. Here is what each brand stands for.
FARE
German umbrella manufacturer from Remscheid with over 100 years of history and the broadest walking umbrella range in the promotional item market. From price-conscious basic design (FA1145 AC walking umbrella) through windproof-reinforced storm models (FA1104 AC-Windproof, Windmatic series) to sustainability editions in recycled PET (FA1134WS ÖkoBrella), FARE covers the entire spectrum. The reference manufacturer for corporate give-aways, hotel stocks and automotive handovers - if you are looking for a proven German supplier for your corporate umbrella, FARE is the standard choice. Particular strength in windproof construction and doubleface designs.
L-merch
European promotional item manufacturer with a clear focus on diverse handle designs: classic crook wooden handle (SC30 Tango), crutch plastic (SC5238), foam rubber golf grip (SC35 Subway), cork wood (SC4070) and standard plastic (SC10) cover the whole character range from the sporty golf umbrella to the English business classic. For applications in which the handle should be the value-determining character carrier, L-merch is often the more suitable choice than FARE. Solid European workmanship, stable reorder availability, priced in comparable B2B range. Particular strength in the golf umbrella segment.
Unisex category without gender separation
Alle 44 Stockschirme im Sortiment sind Unisexi konzipiert – Design und Größe passen gleichermaßen für Damen und Herren, weshalb es keine separate Unterteilung nach Geschlecht gibt. Die Auswahl richtet sich nach Anwendung und Größe, nicht nach Zielgeschlecht.
Unisex
One range for all corporate applications
44 Stockschirm-Modelle in einer Unisex-Kategorie: Ob der Empfangschef im Hotel-Foyer, die Steuerberater-Mandantin in der Kanzlei, der Neuwagenkunde im Autohaus oder die Immobilienkundin bei der Wohnungsbesichtigung – der Stockschirm passt geschlechterunabhängig, weil Griff und Bespannung neutral gestaltet sind. Für gezielte Anwendungen (Boutique-Hotel, Design-Kanzlei) empfehlen wir Modelle mit Holzgriff und wertiger Pongee-Bespannung, für Standard-Give-Aways reicht Kunststoffgriff und 190T Polyesteri.
- 44 models in one unisex category
- Sizes 100 to 130 cm for all applications
- Top: FARE (29 models), L-merch (15 models)
Which fabric, which cut?
Not every material and not every cut suits every project. Here you will find the right combination.
190T polyester (standard)
Mit 23 Modellen die dominante Bespannung im Stockschirm-Sortiment: 190T bezeichnet die Fadendichtei pro Zoll – ausreichend dicht für wasserdichten Regenschutz, günstig in der Herstellung und druckfreundlich für Corporate-Logos. Trocknet nach Regen deutlich schneller als Baumwoll-Look-Gewebe. Standard für Give-Away-Aktionen, Autohaus-Bestände und alle Volumen-Bestellungen ab 50 Stück. Das Preis-Leistungs-Optimum für Standard-Corporate-Anwendungen.
Recycled Polyester (ÖkoBrella)
FARE ÖkoBrella series uses recycled PET, partly from salvaged ocean plastic, for the canopy. Functionally identical to standard polyesteri, with a credible sustainability origin for ESG reporting, eco-hotels and values-driven brands. The surcharge is moderate and pays for itself via the story effect with sustainability-sensitive target groups. Model FA1134WS Pale Green is the established reference model of this series.
Fibreglass ribs
Fibreglass ribs are the established standard in modern walking umbrellas and are increasingly replacing the old steel ribs: lighter in weight, flexible in wind gusts and rustproof in moisture. On windproof-reinforced models combined with double joint per rib for the controlled inversion function in storms. Fibreglass is low-maintenance and makes the umbrella as a whole significantly more durable than steel constructions.
Aluminium frame
Aluminium frame is found in premium models and in the golf umbrella segment - FARE Windmatic series with aluminium frame is the reference for maximum storm stability. Aluminium is significantly lighter than steel, does not corrode and, for golf umbrellas (with 130 cm diameter and corresponding rib weight), noticeably contributes to pleasant handling. The surcharge is worthwhile for tournament use and outdoor applications with high wind exposure.
Taking responsibility
Organic Cotton, Fairtrade, recycled materials: sustainability is our standard.
Canopy made from recycled PET, partly from salvaged ocean plastic - story-suitable for ESG reporting and values-oriented brands
Stick umbrellas are used for several years with proper use - significantly more sustainable than short-lived giveaway items
Modern fibreglass ribs replace old steel constructions – lighter, rust-free and more durable, low-maintenance over years
Single-material choice for the canopy makes recycling at the end of service life easier compared with a material mix
All about Stick umbrellas
For hotel guest umbrellas in the foyer we recommend midsize models with 115 to 125 cm diameter. This size covers two people comfortably when a guest goes to the taxi together with partner or colleague, for example - a standard walking umbrella with 100 cm is too tight for that. The FARE AC midsize walking umbrella FA4744 is an established model for this situation, as is the FARE FARE-Style FA4784 with automatic opening. The canopy should be in your corporate colour or in discreet black/navy, the logo discreetly on one or two panels - in the foyer a restrained appearance looks more premium than full-area branding. Important for guest umbrella practice: definitely choose automatic opening because the guest often only has one hand free when leaving the foyer (briefcase, door handle, roller case).
Windproofi construction refers to a rib system with a double joint per rib. When a storm gust catches the umbrella from below, the ribs fold upwards in a controlled manner - the umbrella 'flips inside out' - and then spring back into the starting position without the rib mounts breaking. A normal stick umbrella often breaks irreparably at wind force 6. You absolutely need windproof at the following locations: coastal hotels on the North Sea and Baltic, exposed company car parks in open terrain, higher elevations in the Alps and low mountain ranges, inner-city reception situations with wind funnels between high-rise buildings (downdraughts), and for all golf and outdoor event applications. The surcharge for windproof is typically 20 to 30 percent and pays for itself with the first storm that would otherwise have destroyed your giveaway batch. In the range, the FARE AC stick umbrella with windproof FA1104 and the FARE Windmatic series are the established windproof models.
Ja – Stockschirme sind einer der wertigsten und sichtbarsten Werbeartikel im B2B-Bereich, und der Logo-Druck auf die Bespannung ist Standard. Bei Bestellungen ab typischerweise 50 Stück kalkulieren wir individuellen Siebdrucki oder Transferdrucki auf die Bespannung – bei 8-Segmente-Modellen wird das Logo pro Segment oder auf zwei bis drei Segmente verteilt gedruckt. Die maximale Druckfläche pro Segment liegt bei Standard-Stockschirmen (105 cm) bei etwa 20 auf 20 cm, bei Midsize- und Golfschirmen entsprechend größer. Wir empfehlen für farbige Logos die Bespannung in dunklen Grundfarben (Schwarz, Navy, dunkelrot) zu wählen – hier kommen weiße und helle Prints am kontraststärksten zur Geltung. Für Doubleface-Modelle können Sie auch die Innenseite in einer zweiten CI-Farbe wählen. Sprechen Sie uns direkt an, wir kalkulieren Druckvorlage und Auflage individuell.
FARE with 29 models is the specialist in the range and covers the entire spectrum from basic to premium windproofi. The German manufacturer from Remscheid has been established in the B2B promotional item market for decades and delivers the reference particularly in windproof construction (Windmatic series, AC-Windproof models) and doubleface designs. For all representative applications - hospitality, law firm, automotive sales, property agents - FARE is the first choice. L-merch with 15 models offers broader handle variety: crook wooden handle, foam rubber golf grip, crutch plastic - if the handle should be the value-determining character carrier, L-merch can be the more suitable choice. L-merch is also established for golf umbrella applications (SC35 Subway with foam rubber). In terms of price both brands are in a comparable B2B range.
Die Zahl bezeichnet die Fadendichtei der Bespannung – wie viele Fäden pro Zoll ins Gewebe eingezogen sind. 190T Polyesteri ist der Standard: ausreichend dicht, wasserdichti, druckfreundlich und mit langer Lebensdauer. Die überwiegende Mehrheit der Stockschirme in unserem Sortiment verwendet 190T. 210T Pongeei ist die höhere Ausführung: dichteres Gewebe, weicherer Fall der Bespannung, hochwertigere Haptik. Der Unterschied ist im geöffneten Zustand kaum sichtbar, aber im geschlossenen Zustand fällt Pongee weicher und wirkt edler. Für Boutique-Hotels, Design-Kanzleien und alle Auftritte, in denen der Schirm bewusst als wertiges Objekt inszeniert wird, lohnt der Aufpreis für Pongee. Für Standard-Give-Aways und Volumen-Bestellungen ist 190T Polyester funktional und optisch völlig ausreichend.
Stick umbrellas should always be stored upright in an umbrella stand or lying on a wall bracket - not permanently hung from the handle hook, because this pulls at the canopy and causes creases. After use in the rain, always let the umbrella dry open (set up in the foyer or on the balcony) and only then close it - if a wet umbrella is stored closed, mildew stains form and the metal shaft rusts at the rib mounts. For soiling, a damp cloth on the canopy is enough; the ribs should not be chemically cleaned. For hotel guest umbrellas we recommend a routine visual inspection of the rib joints (once per quarter) - replace broken ribs early before the umbrella fails in front of the guest. Windproofi models tolerate more stress but likewise only achieve their full service life with proper storage.
For individual logo printing on the canopy, we typically quote from 50 units upwards, for more elaborate doubleface combinations with a CI inner colour from 100 units upwards. For orders under 50 units, we can alternatively fall back on standard colour stock and apply your logo via transfer – here the minimum order quantity often starts at 25 units. For very small runs (under 25 units) for customer gifts, VIP giveaways or management-level use, we recommend personalisation via engraving on the wooden handle instead – more upmarket and with personal character. Contact us directly with run size, desired colour, print areas and timeline – we quote transparently and typically deliver within 4 to 6 weeks from print approval.
Yes – the stick umbrella is one of the most successful giveaways in the car dealership and insurance sector because it combines three advantages: high perceived value (significantly above pens or USB sticks), long usage life (customers use a good umbrella for several years), and repeated visibility of the corporate logo in everyday situations. For car dealership handovers, the umbrella is an established welcome element: the new-car customer is presented with the corporate umbrella at the handover appointment. With insurers and brokers, the umbrella works as a closing gift for contract customers. For these applications, a standard stick umbrella with 100 to 105 cm diameter is the right choice – logistically pleasant, functionally complete, priced within the giveaway budget. Auto-open is the standard, so that the first usage experience is shaped by the aha moment of the push button.
Ready for your walking umbrella?
Filter the walking umbrella range by brand, diameter, windproofi construction and handle - or have our team send you a sample set with three designs to compare canopy, handle and feel in your corporate colour.
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